Revenue Management & Monetization
Partner Management
Partner relationship management solutions support relationships across multiple verticals so you can provide better value to your customers.
What is partner relationship management?
Partner relationship management consists of your company’s practices and processes to manage its partner network. You use partner relationship management to improve your connections and ensure they are a win-win for all involved.
Partner relationship management is a broad category that encompasses multiple business functions, including partner life cycle, channel marketing, demand generation, business planning and sales enablement.
Why you need partner relationship management
Many communication service providers (CSPs) have become digital service providers, partnering with enterprises to develop innovative products and services that will transform healthcare, manufacturing, transportation and other industries. Managing these new B2B2X partnerships can be challenging—especially with outdated BSS systems.
You need a way to manage your company’s relationships with other businesses to help improve these connections and ensure they continue. Partner relationship management solutions support relationships across multiple verticals so you can provide better value to your customers.
Why you need to build a strong partner network
A robust network of partner relationships allows your business to stand out. When you partner with other companies, you can offer their products and services as an extension of your own, leading to increased revenue, higher customer acquisition levels and greater customer retention.
-
Our number one goal is to deliver the best experience for our customers, while also providing the best tools for our employees. CSG’s platform helps make both a reality.
What Is A PRM Solution?
A partner relationship management (PRM) solution is a software platform that lets you automate partner activities, such as onboarding, billing, relationship building and settlement. CSG Encompass Digital Partner Management is a PRM solution that redefines what partner means. Using our PRM solution, your company can add any third party as a partner, expanding the services and convenience you provide your customers.
A key feature of a PRM solution is automation, which reduces the time and labor required to manage and establish partnerships. Ideally, your PRM will provide you with a zero-touch process, from onboarding and fulfillment to management and billing. CSG Encompass Digital Partner Management delivers a PRM platform with end-to-end capabilities.
Discover CSG Encompass
CSG Encompass is designed to increase the efficiency of your partner relationship management and improve the health of your partner network. It is the only solution designed and built to manage multi-sided business models for the communications industry, unifying the commerce journeys of CSPs, their partners and their customers. The platform reduces the complexity of B2B2X ecosystems, making it easier for CSPs to expand their portfolios with a multitude of partners. No matter where you’re starting from, CSG Encompass has your partner management requirements covered.
