Industry Report
2025 State of the Customer Experience Report
Right now, results are everything.
Businesses need to see CX programs deliver value. Consumers need to see brands deliver on their promise for better experiences. That’s why 2025 is the Prove-It Year in CX.
At CSG, we’ve listened to customers, talked with leading industry analysts and examined our own data. We see four definitive ways the strongest brands will demonstrate their CX leadership this year—from applying AI to showing ROI.
Fill out the form to discover them now.
2025 is your chance to turn CX challenges into measurable wins
Better experiences—customers demand them. Businesses have invested in them. It’s time for CX programs to deliver them. The 2025 State of the Customer Experience Report is packed with well-researched strategies to help you overcome this year’s biggest CX challenges, from declining CX scores to AI adoption.
In this report you’ll learn about:
- Breaking the CX slump by personalizing key customer moments
- Balancing AI ambitions with customer needs
- Crushing the data chasm to drive more value from martech
- Thinking like a CFO and connecting CX programs to real revenue gains and opex reductions
Don’t Just Prioritize Better Experiences. Prove Them.
Don’t just prioritize better experiences. Prove them.
Learn more on how your company can deliver winning CX this year and beyond.
Request a demo